About
It's Wild Seafood is the retail and wholesale arm of Freezefresh Seafood Pty Ltd, based on Hurley Drive in Coffs Harbour on the NSW Mid North Coast. The business was established in 2001 and spent its first years processing seafood for export, before opening to the public under the It's Wild Seafood name in 2007. Today it sells a wide range of easy-to-prepare wild-caught seafood to locals and trade customers alike.
What sets the business apart is its own boat. Catch is brought in from the company's fishing trawler, the Gemini Star, processed fresh and moved daily straight to the factory, so the seafood on the counter is genuinely wild-caught rather than farmed. Both retail and wholesale pricing are offered, which makes it a useful stop for home cooks and for cafes and restaurants nearby.
Best For
Fresh, wild-caught Australian seafood in Coffs Harbour, bought direct from the boat at retail or wholesale prices.
What You'll Find
Wild-caught seafood
Fish off the trawler
Retail counter
Wholesale supply
Easy-to-prepare seafood
Good to Know
TypeFishmonger / seafood supplier
FocusWild-caught seafood
Own vesselTrawler Gemini Star
Established2001 (retail from 2007)
SalesRetail & wholesale
RegionCoffs Harbour, NSW
Opening Hours
Contact the shop for current trading hours.
Frequently Asked Questions
Is the seafood wild-caught or farmed?
Wild-caught. It's Wild Seafood brings in catch from its own fishing trawler, the Gemini Star, and processes it fresh before sending it daily to the factory and shop.
Where is It's Wild Seafood located?
At 12/21-23 Hurley Drive, Coffs Harbour NSW 2450, on the Mid North Coast of New South Wales.
Do they sell to the public as well as businesses?
Yes. They offer both retail prices for home cooks and wholesale prices for cafes, restaurants and other trade customers.
How long has the business been operating?
Freezefresh Seafood was established in 2001 and began trading under the It's Wild Seafood name in 2007.